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We stand for Growth and Success in China

Dr. Hänle & Partners – Strategy Consulting for China and Beyond

Dr. Hänle & Partners Consulting GmbH is an internationally active strategy consultancy based in Frankfurt and Balingen, with partner locations in Shanghai, Shenzhen, Tianjin, Qingdao, and Beijing. Our core expertise lies in strategic development, sustainable growth, and entrepreneurial resilience – with a particular focus on navigating the complexities of doing business with China.

Our Vision
We aim to inspire organizations to evolve positively. To support people in unlocking their potential, to pioneer new and innovative paths, to foster consciousness, to create healthy, growth-enhancing environments and team flows, to build bridges across cultures and borders – and to place what matters most at the center: people. Because it is people who drive the success of any organization and country.

Our Contribution in Sales
We open new doors for you. With deep market knowledge, intercultural competence, and a robust network, we work with you to develop the best solutions for entering the Chinese market – or to optimize your existing sales structures in a targeted and sustainable way.

Our Strategic Advisory
Our China experts support decision-makers from business, education, and politics in addressing the key strategic questions of the 21st century: How can we shape our relationship with China – consciously, proactively, and effectively? How do we identify opportunities early on – and how do we protect ourselves against relevant risks?

  • Over a Decade of CEO Responsibility in China: Prof. Dr. Fabian Hänle served as CEO of the Chinese subsidiary of a German world market leader for more than ten years. Under his leadership, the company grew from a greenfield operation into one of the market leaders in China. The go-to-market and sales expansion were built under real-world conditions – with full P&L responsibility, cultural proximity, and a long-term strategic approach.
  • 360° Dr. Hänle Sales Audit: The Chinese market follows its own internal and external logic. With the proprietary 360° Dr. Hänle Sales Audit, we systematically analyze your sales processes in China, identify optimization potential, and deliver concrete, actionable recommendations – individualized, field-tested, and holistic.
  • We Understand China – From the Inside: Our team speaks fluent Mandarin, knows the culture firsthand, and understands what truly matters: trust, nuance, and timing. This deep-rooted competence opens up new access points – to employees, customers, partners, and government authorities. A decisive lever for successful sales, resilient relationships, and impactful communication in China.
  • Access to a Unique Network: Over decades, we have built a trusted network of contacts in business, government, and administration – a network that now works for you. You save time, avoid detours, and gain direct access to reliable partners with proven quality.
  • Structured Risk Analysis – Backed by Experience: Our interdisciplinary team includes experts with deep experience in business, diplomacy, security, and regulatory affairs. Collectively, we bring over 100 years of China expertise to your project – with an integrated advisory approach that considers both risks and opportunities in equal measure.
  • Strategic Guidance Between Geopolitics and Practice: In an era of growing geopolitical tension, Dr. Hänle & Partners helps you develop realistic, resilient, and opportunity-oriented strategies for navigating your China engagement. Prof. Dr. Fabian Hänle offers a rare combination: hands-on CEO experience in China, academic analytical depth, and access to key decision-makers in business and politics. Whether you're repositioning your China strategy, diversifying risk, or securing long-term market access – we support you in navigating the intersection of business pressures, cultural dynamics, and political frameworks. Our commitment: clarity over ideology. Solutions over headlines.

Vision

Serving the world as Europe’s leading independent China Strategic Advisory.

Purpose

To work with leaders to contribute to the promotion of mutual understanding, global cooperation, free trade and peaceful relationships between China and Europe.

Mission

To promote and protect our client’s interests by navigating new challenges and opportunities in a world driven by geostrategic, economic, political, technological and ecological changes.

Values

Our five core values are deeply ingrained principles guiding all our work. They are what we truly stand for and what you can expect from us:

Independence, Objectivity, Integrity, Confidentiality and Excellence.

China guidance in a changing world

Our interdisciplinary team of more than 20 international partners and senior experts brings you Europe's leading China expertise with a new holistic consulting approach.

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